Brendon Basile

The Media Director is responsible for developing and overseeing the organization’s media strategy, ensuring that advertising and communication efforts are effectively placed across digital, broadcast, print, and social channels. They manage relationships with media vendors, negotiate placements, and allocate budgets to maximize reach and return on investment. In addition, they analyze campaign performance data, provide reporting to leadership, and refine strategies to ensure messaging resonates with target audiences and supports organizational goals.